Overview

A Word Cloud Chart (also known as Word Art) is a visualization technique used to display text data, where the size of each word represents its importance or frequency within the dataset. This type of visualization helps quickly identify the most significant terms in a dataset.

When to Use

• To highlight key terms or categories that appear frequently in a dataset.
• To visualize categorical data based on a numerical measure.
• To quickly identify trends in textual or categorized data.

Data Structure

A Word Cloud Chart requires:

• Word: A categorical field that defines each unique word or term (e.g., product_subcategory).
• Measure: A numerical field that determines the size of each word (e.g., store_sales).
• Filters (Optional): Used to refine the data displayed (e.g., filtering by time, category, or region).

Example Data Structure

product_subcategory	store_sales
Fresh Vegetables	50000
Frozen Chicken	25000
Cheese	15000
Chocolate Candy	12000
Potato Chips	9000

Example

The following example visualizes store sales by product subcategory, with more significant sales values represented by larger words.